I like to take a different approach to business whether I’m writing an article for the Financial Times or helping a client tell its story. I have over twenty years' experience in the creative industries - running projects, making ideas happen, starting businesses - with a rich network of contacts in digital, start-ups and the London business world.
I’m passionate about business. But five year plans, board rooms and exit strategies don’t get me excited; instead I’m passionate about the opportunities for entrepreneurship today - how anyone with a good idea and a digital device can launch and test their business proposition cheaply and quickly.
Whether I’m working with a client or writing for the FT, I get a buzz out of exploring, capturing and sharing ideas. Here is a snapshot of what I’m doing right now:
- Business storyteller: I help businesses capture and communicate who they are and what they stand for, creating strategies, articles and stories.
- Financial Times writer: I aim to be a 'breath of fresh air in a serious space’, telling business stories for The Financial Times, writing about trends, people and businesses that spark my interest.
- Advisor: If you’re going it alone to launch a new business or start a freelance career, it can be tough knowing whether you’re on the right track or not. I help new entrepreneurs shape and develop their offering, getting a business proposition focused, gettable and clear. I'm also a mentor for Women Innovate Mobile, a New York based startup accelerator in mobile-first female led ventures.
- Idea explorer & commentator: I'm passionate about exploring new ways of working and new approaches to business. This year I co-founded Ideas Tapas, a pop up discussion group that launched in Geneva, and more recently I’ve appeared on stage at The Apple Store in London as part of the Meet The Innovators speaker series.
I’m based in England, and work with clients anywhere and everywhere. I tend to be driven by curiosity and damn good coffee.
Get in touch: hello (at) iansanders (dot) com.